Management of Sport Organisations
Why a Master in Management of Sports Organisations (MOS) at Audencia?
Created over 15 years ago, the MOS is now a reference in the field and occupies a central place in today’s cultural and media-rich society. The sports sector generates a substantial amount of revenue each year although with considerable economic stakes, so it is necessary to have through knowledge and experience.
The strength of this master is that it proposes theoretical teachings alternated with input from specialists (journalists, club presidents,etc) recognised for their professional excellence.
Today the sports industry is omnipresent and still expanding, bringing in its wake new professions for which actual skill in the sport is important but not enough.

Who should apply?
The programme targets young graduates who hold at least Bachelor's degree, with or without professional experience.
What are the career prospects?
This master leads to management posts in the sports sector:
- clubs in France and aborad to apply a global vision to management pratices
- web-based sports to promote innovation by constantly creating or improving activities
- leagues and federations to professionalize their marketing, communication and management pratices
- community groups to develop innovative sporting policies
- marketing and communication agencies to organise and implement sporting events
- businesses wishing to incorporate sports into their communication strategy and company culture


