Nom
FILIERI
Prénom
Raffaele

  • Titre
    Professor
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Department

Département
Marketing

Teaching areas

Domaine d’enseignement
Marketing

Research areas

Domaine de recherche
Marketing
Information and communication sciences
Innovation and Entrepreneurship
Online Consumer Bheavior
Digital Marketing
Artificial Intelligence
Technology Adoption
Consumer Behavior

Skills

Marketing Strategy Communication Digital Marketing Social media E-tourism Big Data Analytics Artificial Intelligence Consumer Behavior

Biography

Biographie

Dr. RAFFAELE FILIERI is (Full) Professor of Digital Marketing at Audencia Business School. Prior to covering this position, Raffaele has covered academic positions at Newcastle University Business School (UK), Northumbria University Business School (UK), University of Limerick (Ireland), and La Sapienza Università di Roma (Italy). Raffaele owns a PhD in Business Engineering (Complexity Science) from Universita' Roma Tre.

Raffaele has work experience in the private sector, where he has worked as an instructor, consultant and business analyst for SMEs and multinational companies (e.g., Fiat Auto, Merck, Tharsus).

Prof. Filieri is Associate Editor of the Journal of Business Research, European Management Review, International Journal of Hospitality Management, and Internet Research.

Raffaele has been consistently included in the Clarivate Highly Cited Researchers list of 1% of the most cited scholars worldwide (Clarivate 2022Clarivate 2023Clarivate 2024; Clarivate 2025) since 2022 and ranked in the Top 2% of global scientists by Stanford University since 2021 (Stanford University's science-wide scientist's databases of standardized citation indicators).

Raffaele’s main research interests include online consumer behavior; electronic word-of-mouth; user-generated content; online consumer engagement; online communities; social media marketing; influencer marketing; sharing economy; knowledge management; marketing for good; sustainable development and online behavior; technology adoption and continuance intention; Artificial Intelligence (AI) adoption and impacts; and online consumer co-creation (see the research page for more details). 

Prof. Filieri’s actual publications include over 110 academic articles with over 20k citations (Google Scholar) published in leading peer-reviewed journals such as the Journal of Service Research, British Journal of Management, Tourism Management; Journal of Product Innovation Management; Journal of Travel Research; European Journal of Operational Research; Annals of Tourism ResearchJournal of Business Research; Psychology & Marketing; Journal of Interactive Marketing; Industrial Marketing Management; Journal of Technology Transfer; Information & Management; European Journal of Marketing; Transportation Research Part E; Internet Research; Technological Forecasting & Social Change; International Journal of Hospitality Management; International Journal of Contemporary Hospitality Management; Computers in Human Behavior; Marketing Letters; Journal of Sustainable Tourism; Information, Technology & People; International Journal of Information Management; Journal of Consumer Affairs, Expert Systems; Journal of Knowledge Management; Marketing Intelligence & Planning and many moreGoogle Scholar citations available here

Prof. Filieri has received several awards for his research on online consumer behavior and social media research.  

Prof. Filieri is available for interviews from the press and for consultancy projects wth businesses. Area of expertise include: user-generated content; big data analytics; machine learning; digital trasformation; AI adoption and impacts; online consumer behavior; platform design and modernization.

Prof Filieri is an expert of the Chinese market. Prof. Filieri spends over 3 months each year to talk to businesses and PhD students. He is knowledgeablre of the chinese business ecosystem, trends, and evolution. Prof. Filieri is available for consultancy projects and research on the market. 

Prof. Filieri is expert of the digital economy (ecommerce, social commerce); sharing economy; luxury industry; automotive industry; and travel and tourism industry. 

Prof. Filieri is available to work and collaborate on research prohects and proposals. he is keen to help young scholars to publish in leading journals and can be contacted by email at: raffaele.filieri@audencia.com. 

Prof. Filieri is keen to accept PhD students in his area of research. For more info please contact me at my email address: raffaele.filieri@audencia.com

 

 

 

Diplomas

Philosophiae Degree, Business administration, Marketing

Universita Roma Tre, Roma (2009)

MSc - Social Sciences, Major in Marketing & Communication

La Sapienza Universita di Roma, Rome (2004)

Experiences

Senior Lecturer in Marketing

Newcastle University Business School, Newcastle 2016 - 2017

Senior Lecturer in Marketing

Northumbria University, Newcastle 2011 - 2016

Lecturer in Marketing

Kemmy Business School, Limerick 2009 - 2011

Post-doc position, Teaching Assistant in Marketing

La Sapienza Universita di Roma, Roma 2009 - 2010

Visiting out

2022 - 2022

Università Cattolica del Sacro Cuore, Italy : Visiting

2019 - 2019

IULM Università di Lingue e Scienze della Comunicazione, Italy : Visiting Professor at IULM, Università di Lingue e Scienze della Comunicazione

2015 - 2015

Kedge Business School, France : Visiting Professor

2005 - 2008

Universita del Salento, : Visiting Phd

Publications

Scientific activities

Guest Editor of an academic journal

Journal of Business Research Special Issue: Application of Machine Learning and AI in Marketing 2025
Journal of Business Research Special Issue: Climate Change Engagement 2024
Psychology & Marketing 2023

Reviewer for an academic journal

European Journal of Marketing 2024
Journal of Service Research 2023
Journal of Advertising Research 2023
Behaviour & Information Technology 2022
Information Processing & Management 2022
Journal of Advertising 2022
British Journal of Management 2022
Journal of Travel Research 2022
International Journal of Hospitality Management 2022
Journal of Business Research 2021
Journal of Retailing 2021
International Journal of Contemporary Hospitality Management 2021
Journal of World Business 2021
IEEE Transactions on Engineering Management 2021
Journal of Consumer Behavior 2021
International Journal of Information Management 2021
Tourism Management 2020
Journal of Retaling & Consumer Services 2020
European Journal of Information Systems 2020
Internet Research 2020
International Journal of Consumer Studies 2020
Psychology & Marketing 2020
International Journal of Advertising 2020
European Management Journal 2020
Journal of Business Ethics 2020
Technological Forecasting & Social Change 2019
Information & Management 2019
Journal of Sustainable Tourism 2019
International Journal of Hospitality Management 2019
International Marketing Review 2019
Journal of Interactive Marketing 2019
Computers in Human Behavior 2019
Journal of Marketing Management 2019

Member of the editorial board of an academic journal

Journal of Advertising Research 2023
Journal of Public Policy & Marketing 2023
Journal of Travel and Tourism Marketing 2023
Journal of Consumer Behavior 2022
Internet Research 2022
International Journal of Contemporary Hospitality Management 2022
International Journal of Consumer Studies 2021
Psychology & Marketing 2021
Journal of Business Research 2021
Journal of Brand Management 2020
Tourism Management 2020
European Management Journal 2019
International Journal of Culture, Tourism and Hospitality Research 2019
Journal of Knowledge Management 2019
Tourism Review
Journal of Travel Research

Associate Editor of an academic journal

International Journal of Hospitality Management 2023
Internet Research 2022
Journal of Business Research 2022
European Management Review 2022
Spanish Journal of Marketing 2021

Doctoral supervision