Master in Management (Grande Ecole)

Dear Students,

Choosing Audencia means joining a school with a personal touch, committed to academic excellence and a deep connection to the humanities and culture. Our program offers a variety of opportunities in France and abroad.

In today's rapidly changing job market, where students seek greater meaning and flexibility, our Grande Ecole Program is constantly evolving. Our goal is to anticipate economic and societal shifts and train professionals who are ready to meet tomorrow's challenges.

At Audencia, fostering human connections and promoting student well-being are at the core of our approach. A spirit of mutual support, a friendly atmosphere, and rich exchanges are integral to the Audencia experience.

We educate you with high standards, openness, and a sense of commitment to help you become responsible, creative, and adaptable leaders.

We look forward to welcoming you and working with you to build a path to your success.

Change. Your Way.

Cindy ZAWADZKI
Director of the Master in Management Program, Audencia

To encourage and recognize student engagement, Audencia offers a Committment Track. This program allows students to  become sustainably involved in the School’s associative network or to  gain professional experience. Time and resources (training, coaching, etc.) are provided to help students develop projects and better manage teams.

Mornings are dedicated to classes, while afternoons are reserved for:

• Integrating into an associative mission,

• Having a student job,

• Developing an entrepreneurial activity,

• Practicing high-level sports,

• Etc.

2 professional specializations are available for this track:

• Finance / Controlling

• Marketing / Sales

Kickstart your journey at Audencia!

Start with a semester on campus, where you’ll explore your passions, strengthen your foundations, and get ready for your first internships. Choose your learning path in French or English while tackling today’s most pressing business challenges, from Data Analytics & AI to Transition Management and Strategic Management.

Shape your future by specializing in one of four career-focused paths: Finance & Control, Marketing & Business Development, Management & Change, or Sustainable Transition Management.

Take your education beyond borders with a semester abroad at a partner university — immerse yourself in a new culture, broaden your horizons, and gain a global perspective. Prefer to deepen your expertise locally? You can also choose to spend two consecutive semesters at Audencia.

Round off your journey with two hands-on internships of 4–6 months, testing your career ambitions in real business settings and building an international edge that will make you stand out

This track is designed to facilitate integration into a company as a paid employee (24-month apprenticeship contract).

It is only available to students who have completed their French high school diploma and who are therefore eligible to apply through the French admissions process (see details on the French version of the program page).

From the first year of the Master in Management, students can choose between four specializations:

• Finance Specialization, in Paris (schedule = 3 weeks in company / 1 week CFA). Program taught exclusively in English.
• Marketing & Business Development track, in Paris & Nantes (schedule = 3 weeks in company / 1 week CFA). Program taught in French.
• Audit, Accounting Expertise track, in Nantes (schedule = semester-based). Equivalent to 5 out of 7 DSCG units. Program taught in French.
• Consulting track, in Nantes (schedule = semester-based). Program taught in French.

An academically excellent program, 100% in English, giving you the opportunity to study across different continents and fully benefit from our international academic partners.

Program structure:*

Phases 1 and 2:

• Option to study at Harvard Division of Continuing Education (Phases 1 and 2)**

• Option to study at London School of Economics (LSE) (Phase 1) followed by Bayes Business School (City University of London) (Phase 2)

Phase 3 – choose one destination:

• Copenhagen Business School

• Bocconi University

• Polytechnic University of Hong Kong

*Destination list is indicative and subject to change.

**If you choose Harvard Division of Continuing Education, you will receive a certificate from the university and join the prestigious Harvard alumni community.

Admission requirements: TOEFL 100 and subject to available places (depends on Audencia results and motivation letter). This program is open to all students without any additional tuition fees.

Choose from seven accredited Specialized Master’s programs (Mastère Spécialisé®) offered by Audencia. These programs are specially designed to address the complex challenges facing today’s businesses and markets.

Discover MS® programs and apprentissages

Enroll in one of Audencia’s Master of Science programs to specialize in your field of interest while developing strong intercultural management skills and a sense of responsible leadership.

Choose from 18 programs, all 100% taught in English, and find the path that suits you best across four categories: Management, Accounting & Finance, Marketing & Sales, or Sector-Focused Programs

Discover MSc® programs and apprentissages

 Discover double degrees in France and internationally

• Columbia University, School of Professional Studies (USA)
• Boston University (USA)
• Université Laval au Québec (CA)

• Aston Business School, Birmingham, (UK)
• University of Strathclyde, Strathclyde Business School, Glasgow, (UK)
• Lancaster University Management School (UK)
• RWTH Aachen, Aachen (DE)
• ZHAW School of Management & Law, Winterthur (CH)
• CUNEF Universidad, Madrid (ES)
• HHL, Leipzig Graduate School of Management, Leipzig, (DE)
• EADA, Escuela de Alta Direccion y Administracion, Barcelona, (ES)
• MIP Politecnico di Milano, Milano, (IT)
• Istituto Lorenzo de' Medici, Florence (IT)
• University of Limerick en Irlande (IE)

• College of Commerce, National Chengchi University, Taipei City, (TW)
• Tongji University School of Economics and Management, Shanghai, (CN)
• Nagoya University of Business and Commerce, Aichi-Ken, (JP)
• Beijing Institute of Technology (CN)

Courses taught in English

An integrated and cross-functional approach to finance, covering corporate finance, financial markets, and sustainable finance, designed to balance theory, practice, and applied cross-disciplinary projects.

A hands-on teaching approach developed in partnership with banks, insurance companies, and finance professionals.

Awareness of the strategic importance of corporate social and environmental responsibility (CSR/ESG).

Targeted preparation for internationally recognized financial certifications such as FRM (Financial Risk Management) and CFA (Chartered Financial Analyst).

*This program is also available through the apprenticeship option.

Courses in French

The program balances theory and cross-disciplinary projects throughout the course, punctuated by highlights such as the immersive web and data development Bootcamp with Le Wagon and the Grand Jury des blogs, addressing issues related to the digital transformation of businesses.

By the end of the program, you will be able to:

• Master the fundamentals of integrated communication and advertising in the digital age.
• Design or redesign an e-commerce site, understanding the major challenges of e-commerce.
• Analyze a market, consumer needs, and user experience.
• Understand effective marketing methods and levers.
• Understand the various challenges and trends facing brands on social media.
• Master the language techniques of the web, mobile devices, and technologies.
• Develop a traditional and digital marketing plan and implement a strategy.
• Master web marketing tools.

*This program is also available through the apprenticeship option.

Courses taught in French

The MS® MASC is designed for students and professionals seeking either a career change or specialization. The program offers a balance between theory and cross-functional projects, aiming to equip you with both the fundamental theoretical and practical skills in Procurement and Supply Chain. It also trains you in the specific methods and tools of the sector, positioning you as a highly sought-after professional. The skills you will develop include:

• Designing and implementing a responsible procurement and supply chain strategy aligned with corporate strategy.
• Leading and managing procurement and supply chain activities in collaboration with different company departments.
• Managing the various stages of the procurement process.
• Overseeing supply chains, including physical and information flows across sourcing, production, and distribution.
• Optimizing procurement and supply chain functions through digitalization and the application of emerging smart technologies.

*This program is also available through the apprenticeship option.

Courses taught in French

The MS® in Responsible Management of Sports Organizations is designed for students and professionals seeking either a career change or specialization. The MS® MOS program maintains a balance between theory and applied cross-functional projects throughout the curriculum. Field visits to sports facilities and meetings with industry professionals, such as INSEP, Stade Jean Bouin, and the Sporsora Sports Marketing Awards, punctuate the academic year to address key issues in the sports business sector.

By the end of the program, graduates will have developed the following skills:

• Analyze the overall environment of a sports organization and define strategic directions.
• Design and implement CSR strategies within the sports sector.
• Take into account political and geopolitical issues related to sport.
• Design and implement sports marketing and sponsorship strategies.
• Plan and organize sports events.
• Develop commercial growth strategies.
• Manage financial aspects and human resources (staffing, team management, volunteers) within sports organizations.
• Develop communication strategies in the sports industry.

*This program is also available through the apprenticeship option.

Courses taught in French

Through this MS®, you will develop the skills needed to design and implement solutions that balance ecological transition challenges, social justice, and economic performance.

Three academic institutions in the Nantes metropolitan area collaborate to deliver a program built on the recognized expertise of their international faculty and researchers in engineering, urban planning, and management.

The teaching approach is structured around innovative, cross-disciplinary projects carried out with companies, civil society actors, and public authorities. This enables you to master and apply technical knowledge while bringing together different stakeholders in support of responsible economic development.

*This program is also available through the apprenticeship option.

Courses taught in French

This program brings together managers, designers, and engineers, training them to work closely together in service of the company through design thinking. The curriculum balances theoretical learning with cross-functional projects.

To stay aligned with evolving job market demands, the MS® Marketing, Design & Creation offers two specializations:

Specialization 1: Product Innovation
A deep dive into product development challenges and go-to-market strategies.

Specialization 2: User Experience
A user-centered approach to redesigning experiences, with a strong focus on product and service innovation.

*This program is also available through the apprenticeship option.

Courses taught in English

The MSc in Financial Analysis and Investment Management is designed around the CFA (Chartered Financial Analyst) curriculum, with the goal of effectively preparing you for Levels I and II of the CFA exam. As a student enrolled in this program, you may be eligible to apply for scholarships offering partial or full exemptions from CFA exam registration fees (subject to availability and limited number of scholarships, upon application).

Within this program, you will benefit from access to a full range of professional tools and facilities. Trading rooms equipped with open-access Bloomberg terminals allow you to interact directly and in real time with global financial markets.

In addition, you will use Refinitiv Eikon, a financial information platform providing market data and analytical tools comparable to those used by experienced professionals. From diagnostics to analysis, as well as the development of financial and investment strategies, you will gain a comprehensive understanding of financial mechanism

Courses taught in English

Within this program, you will develop the skills needed to:

• Understand financial instruments and the dynamics of capital markets.
• Analyze different corporate financing and investment options.
• Assess opportunities related to mergers and acquisitions.
• Determine the value of an acquisition.
• Develop decision-making skills in corporate finance aimed at maximizing value for all stakeholders in an international context.

In addition, this program provides access to a wide range of professional tools and facilities. Trading rooms equipped with open-access Bloomberg terminals offer direct, real-time exposure to global financial markets.

You will also have the opportunity to use Refinitiv Eikon, a financial data platform that provides market information and analytical tools comparable to those used by experienced professionals. From diagnostic analysis to in-depth evaluation, as well as the development of financial and investment strategies, you will gain a comprehensive understanding of the key drivers of finance.

*This program is also available through the apprenticeship option.

Courses taught in English

The MSc in Financial Analysis and Investment Management is built on the CFA curriculum, designed to support your success in preparing for Levels I and II of the CFA exam. Enrollment in this program also gives you the opportunity to apply for scholarships that may cover part or all of the CFA exam registration fees (subject to availability and a limited number of awards, upon application).

Within this program, you will have access to a wide range of professional equipment. Trading rooms equipped with open-access Bloomberg terminals provide direct, real-time interaction with global financial markets.

You will also have the opportunity to use Refinitiv Eikon, a financial data platform offering market data and analytical tools comparable to those used by experienced professionals. From initial diagnosis to in-depth analysis, as well as the development of financial and investment strategies, this program will equip you with a comprehensive mastery of all key areas of finance.

Courses taught in English

Audencia goes beyond the simple acquisition of technical finance skills by placing a strong emphasis on the development of soft skills and analytical abilities. The program specifically includes:

• A holistic approach covering finance, data science and technology, as well as strategy and leadership.
• Teaching based on “dual-domain” use cases combining finance and data science.

Courses taught in English

The MSc in Management for Sustainable Business is the go-to program for:

• Designing holistic, inclusive, and sustainable business strategies.
• Developing skills in innovation, creativity, and change management.
• Building technical expertise in certification, auditing, reporting, and assessing the impact of Corporate Social Responsibility (CSR), as well as circular economy and social finance.
• Evolving business models toward stronger integration of sustainable development and the interests of all stakeholders.

Beyond technical skills, the program also focuses on essential soft skills such as personal development, critical thinking, adaptability, and empathy, with a strong emphasis on collaboration. You will take an active role in your learning through real-world projects, engaging case studies, and continuous reflection on personal growth.

Courses taught in English

Procurement and Supply Chain functions play a central role in companies, and many industries are actively seeking experts in these fields. Audencia’s expertise in Corporate Social Responsibility (CSR), combined with its network of industry professionals involved in the program, will enable you to develop a comprehensive and strategic understanding of procurement and supply chain management in business.

The courses in the MSc in Responsible Procurement & Supply Chain Management are designed to help you achieve the following objectives:

• Develop a global and cross-functional strategic vision of procurement and supply chain management.
• Assess sector dynamics and translate corporate strategic directions into an international context.
• Define procurement and supply chain action plans aligned with organizational strategy.
• Manage and steer business or organizational activities.
• Support company growth and team development.

The program is built on an alternation of theoretical and practical sessions (in-person or online), including simulations, case studies, and interactive classes.

Courses taught in English

Using an experiential learning approach, you will apply the knowledge acquired through real-world projects provided by partner companies.

In this way, you will develop the following skills:

• Diagnose organizations and their environments in order to formulate relevant recommendations.
• Identify key approaches to change management and apply them in a thoughtful and structured way.
• Manage client relationships, master key facilitation, analytical, and business techniques, and apply them in an ethical manner.

*This program is also available through the apprenticeship option.

Courses taught in English

This program prepares you to deliver data-driven insights in the fields of data analytics and marketing decision-making. You will develop strong data analysis skills as well as advanced technical proficiency in software, programming languages, and applications, ranging from R and Python programming to automated customer segmentation. In addition, you will have the opportunity to work on real databases provided by Audencia’s partner companies.

Throughout the program, you will benefit from numerous expert-led sessions, deepen your understanding through hands-on case studies, and take part in data mining hackathons. This highly professionalized approach is strongly valued by employers.

Courses taught in English

The MSc in International Management & Business is designed for individuals with a foundation in management and a strong motivation to tackle the challenges of global business. Adaptability, flexibility, and a strong understanding of the world are key success factors for young graduates starting a career in international management. These skills are developed throughout the program through cutting-edge management teaching delivered by international faculty.

In an increasingly globalized economy, companies are seeking highly skilled leaders capable of solving complex problems and mastering multicultural thinking and action. The MSc IM program equips you with both business knowledge and soft skills, preparing you to pursue a wide range of roles within international organizations.

Courses taught in English

The MSc in Public Policy & International Cooperation provides comprehensive training in both the theoretical and practical foundations of public policy, while equipping you with the methods and tools that make you highly sought-after professionals in the sector.

This includes:

• The acquisition of techniques and tools for control, analysis, and evaluation used within national and international public organizations (e.g., public sector auditing, public project management, project financing, etc.).
• A deep understanding of the logic and functioning of European public policies, institutions, and comparative financial policies within organizations such as the OECD, among others.
• The development of methodological reflexes and analytical frameworks to assess developments in public policy in France and internationally, as well as the organizational challenges they generate on the ground. You will also be trained to lead the necessary changes to address current challenges.

Courses taught in English

The courses and projects in the MSc in Human Resource Management & People Development will equip you with skills across the full HR value chain, covering HR strategy, HR management practices, and the integration of modern tools and methods.

The program includes the study of HR policies, labor law, employee relations, international HR management, multicultural leadership, the use of data and artificial intelligence, as well as key workplace HR topics such as well-being, health, diversity, and contemporary HR practices.

In addition, you will explore change management and develop the skills required for HR consulting, including a consultant mindset as well as core HR advisory methods and practices.

*This program is also available through the apprenticeship option.

Courses taught in English

The MSc in Brand Strategy & Product Management provides a strong foundation in operational management and brand leadership, placing today’s consumers’ expectations and concerns at the center of its approach.

From data analysis to innovative communication methods, the program takes a highly practical, real-world approach to learning. You will work on exclusive case studies developed in partnership with well-known companies such as Eram, Procter & Gamble, Sodastream, Ubisoft, and L’Oréal.

As future brand managers, you will develop key strategic skills including brand communication in the digital era, consumer data analysis, and innovation management. The program also aims to strengthen your critical thinking, notably through dedicated workshops on “critical marketing.”

A key distinctive feature of the MSc in Brand Strategy & Product Management is its focus on emerging issues related to brand social responsibility.

*This program is also available through the apprenticeship option.

Courses taught in English

The MSc in Business Development & Growth Hacking offers a learning approach that combines traditional academic teaching with hands-on application through real-world projects developed with Audencia’s partner companies. These practical experiences accelerate your professional development, particularly in key areas of business growth such as growth hacking.

As an added advantage, you will also have the opportunity to earn Salesforce certification.

*This program is also available through the apprenticeship option.

Courses taught in English

The MSc in Data Science & AI for Marketing prepares you to deliver data-driven insights in the fields of data analysis and marketing decision-making. You will develop strong data analytics skills as well as advanced technical proficiency in software, programming languages, and applications, ranging from R and Python programming to automated customer segmentation. You will also have the opportunity to work with real databases provided by Audencia’s partner companies.

Throughout the program, you will attend numerous expert-led sessions, deepen your understanding through real-world case studies, and take part in data mining hackathons. This highly professional, hands-on approach is strongly valued by employers.

Courses taught in English

The MSc in Digital Marketing & Strategy prepares future leaders for a marketing world shaped by digital transformation and AI.

Marketing is already digital — the question is whether you will lead it or follow it.

Today’s professionals must combine strategic thinking, digital fluency, and the ability to deliver measurable impact in fast-changing environments shaped by data, platforms, and AI.

This MSc is designed for students who want more than a generalist marketing degree, and who understand that high-impact professionals sit at the intersection of strategy, data, and technology.

Throughout the program, you will:

• Strengthen your strategic thinking in digital environments
• Develop strong data and digital literacy
• Master performance- and growth-driven decision-making
• Learn to adapt and lead in fast-evolving markets

You will graduate as a marketing professional capable of connecting strategy, technology, and business impact in an international context.

Courses taught in English

The MSc in Cultural & Arts Management fosters creativity and encourages innovative solutions to address a range of challenges and opportunities, from digital transformation to post-pandemic shifts. The program prepares you to become an expert in film and series production and creation, across cinema, television, and streaming platforms.

The program is structured around three key competency areas:

• Understanding the challenges and dynamics of the cultural and creative industries.
• Applying management and business skills to the arts and cultural sector.
• Developing essential soft skills required for managers working in cultural industries.

Courses taught in English

Help reinvent the global food and agribusiness sectors. You will acquire the tools needed to design innovative solutions, address key industry challenges, manage all aspects of agribusiness operations, and effectively bring food products to market.

The program includes:

• Studies in France and Brazil
• Courses delivered by leading faculty from Audencia and FECAP, as well as industry professionals from ABAG
• Guest lectures and workshops led by sector experts
• Field visits to SMEs, mid-sized companies, and multinational agribusiness firms in both France and Brazil
• A hands-on master project with Audencia partner companies, where students work in teams during classes under faculty supervision and present their final results to the company

Courses taught in English

Explore the anthropology and history of luxury, as well as luxury across cultures, to develop a global and multicultural understanding of this prestigious industry.

You will also deepen your knowledge of HR and financial management as applied specifically to luxury companies, gaining expertise in the business models unique to this sector.

Overall, you will study the full luxury value chain, with a strong focus on marketing and sustainable, responsible supply chain management in luxury, supported by the latest research, case studies, and hands-on projects.

Special attention is given to the transformation of the luxury industry and its increasing integration of social and environmental considerations across the entire value chain, from sourcing to product distribution.

• Columbia University, School of Professional Studies (USA)
• Boston University (USA)
• Université Laval au Québec (CA)

• Aston Business School, Birmingham, (UK)
• University of Strathclyde, Strathclyde Business School, Glasgow, (UK)
• Lancaster University Management School (UK)
• RWTH Aachen, Aachen (DE)
• ZHAW School of Management & Law, Winterthur (CH)
• CUNEF Universidad, Madrid (ES)
• HHL, Leipzig Graduate School of Management, Leipzig, (DE)
• EADA, Escuela de Alta Direccion y Administracion, Barcelona, (ES)
• MIP Politecnico di Milano, Milano, (IT)
• Istituto Lorenzo de' Medici, Florence (IT)
• University of Limerick en Irlande (IE)

• College of Commerce, National Chengchi University, Taipei City, (TW)
• Tongji University School of Economics and Management, Shanghai, (CN)
• Nagoya University of Business and Commerce, Aichi-Ken, (JP)
• Beijing Institute of Technology (CN)