photo_cv
Département
Département
Département Marketing
Compétences
Recyclage
Consommation alimentaire
Stratégie omnical
Social networks
Formation
PhD
Université de Genève, Genève
(2010)
Master en Management
EDHEC Business School, Lille
(1996)
Expériences professionnelles
Responsable du département Marketing
Audencia Business School, Nantes
2021 - 2022
Responsable Pédagogie - Département Marketing
Audencia Business School
2016 - 2022
Responsable de Majeure, Département Marketing
Audencia Business School
2011 - 2016
Responsable Pôle de Spécialisation "Marketing"
Audencia Business School
2011 - 2016
Chercheur post-doc
EDHEC Business School, Genève
2010 - 2011
Enseignante MSc Marketing "Strategies fo disruptive innovation"
EDHEC Business School
2006 - 2010
Enseignante Master en gestion "Comportement du consommateur"
Université de Genève, Genève
2006 - 2010
Assistante pédagogique et recherche en marketing
Université de Genève, Genève
2005 - 2010
Coordinatrice de programme, Stratégie marketing, E-commerce et Communication
Université de Genève
2005 - 2007
Account manager
Beijaflore Center, Conseil en management, Paris
2001 - 2003
Ingénieur commercial, puis Account manager
Capgemini, Paris
1997 - 2001
Responsable Marketing & Communication
Capgemini, Montpellier
1996 - 1997
Visiting out
2006 - 2010
ESC Chambéry Savoie, France : Professeur invité - programme Master "Expérience de consommation"
Publications
Publié
QUENTAL C., ROJAS GAVIRIA P. X., DEL BUCCHIA C., (2023). The dialectic of menopause zest: Breaking the mould of organizational irrelevance.
Gender, Work and Organization, 30 (5), 1816-1838
QUENTAL C., ROJAS GAVIRIA P. X., DEL BUCCHIA C., (2023). The dialectic of (menopause) zest: Breaking the mold of organizational irrelevance.
Gender, Work and Organization, 30 (5), 1816-1838
DEL BUCCHIA C., LANCELOT MILTGEN C., RUSSELL C., BURLAT C., (2021). Empowerment as Latent Vulnerability in Techno-Mediated Consumption Journeys.
Journal of Business Research, 124 (January 2021), 629-651
DEL BUCCHIA C., MOLANDER S., PENALOZA L., (2020). ‘We've decided it all together’: How mothers empower themselves in collaboration with their children.
Advances in Consumer Research, 47, 367-371
ROJAS GAVIRIA P. X., DEL BUCCHIA C., QUENTAL C., (2020). The Foreigner Within Us’: Catharsis Amid Horror and Confusion in Menopause.
Advances in Consumer Research, 48, 1106-1111
DEL BUCCHIA C., LANCELOT MILTGEN C., RUSSEL C, BURLAT C., (2018). Exploring consumers' technology dreams and nightmares: A collage elicitation study.
Advances in Consumer Research, 46 (-), 491-492
DEL BUCCHIA Céline, PENALOZA Lisa, (2016). 'No, I won’t eat that!' Parental self-transformation in clashes of role enactment and children’s will.
Journal of Business Research, 69 (1), 145-154
GUILLARD Valérie, DEL BUCCHIA Céline, (2012). When Online Recycling Enables Givers to Escape the Tensions of the Gift Economy.
Research in Consumer Behavior, 14, 47-65
GUILLARD Valérie, DEL BUCCHIA Céline, (2012). How about giving my things away over the Internet? When Internet makes it easier to give things away.
Advances in Consumer Research, 40, 630-631
STIMEC A., DEL BUCCHIA C., DEREPPE A., MARIENVAL B., (2024). Comment les écosystèmes de transition socio-écologique contribuent-ils à remodeler les masculinités des entrepreneurs ?.
RUSSELL C., SHRUM L. J., ROJAS GAVIRIA P. X., DEL BUCCHIA C., (2024). WORKSHOP FOR JACR ISSUE ON BODY BUILDING.
DEL BUCCHIA C., QUENTAL C., ROJAS GAVIRIA P. X., (2023). The dialectic of (menopause) zest: Breaking the mould of organizational irrelevance for a Good.
QUENTAL C., ROJAS GAVIRIA P. X., DEL BUCCHIA C., (2023). The dialectic of (menopause) zest.
STIMEC A., DEL BUCCHIA C., MAILLET J., (2023). Raconte-moi comment tu as basculé….
, Lille, 17-19 octobre 2023
DEL BUCCHIA C., (2020). Shining A Light on Female Power: Women’s Experiences of Transcending Aging.
Advances in Consumer Research, 48
DEL BUCCHIA C., LANCELOT MILTGEN C., RUSSEL C., BURLAT C., (2018). Exploring Consumers’ Technology Dreams and Nightmares: A Collage-Elicitation Study.
DEL BUCCHIA Céline, PENALOZA Lisa, (2016). Mothers’ tales of family dinners: insights into how consumption changes roles.
DEL BUCCHIA Céline, (2015). No, I won’t eat that”: parents’ self-transformation in the face of role expectations and children’s will.
DEL BUCCHIA Céline, PENALOZA Lisa, (2013). Parents as Domesticators and Domesticated: Negotiation of practices and meanings in family meals.
DEL BUCCHIA Céline, GUILLARD Valérie, DELACROIX Eva, (2012). Quand les individus ont recours à de nouveaux modes de circulation des objets d'occasion.
DEL BUCCHIA Céline, GUILLARD Valérie, DELACROIX Eva, (2012). How about giving my things away over the Internet? When Internet makes it easier to give things away.
DEL BUCCHIA Céline, (2012). Et si je donnais mes objets via Internet ? Quand Internet facilite le don d’objets.
ROUX M., DEL BUCCHIA C., (2021). Lancement d’une basket responsable. Quel positionnement efficace sur le marché durable ?.
CCMP
DEL BUCCHIA C., LAUNOIS A., VACHERET Eliane, BORDAS A., (2018). TBS, une stratégie omnicanal.
CCMP
DEL BUCCHIA C., MARS M.-C., (2017). Comptoir des Cotonniers, le défi omnicanal.
CCMP
Articles de presse
DEL BUCCHIA Céline, (2017). Le repas devient interactif et ludique.
Stratégies, (1889)
DEL BUCCHIA C., (2017). Séduire les enfants sans susciter le rejet des parents.
Stratégies
DEL BUCCHIA Céline, (2016). Zoom sur l'enfant consommateur.
Journal des Grandes Ecoles et Universités
Emission
DEL BUCCHIA C., (2023). Climat Sup Business Webinar.
Activités scientifiques
Editeur invité d'une revue de recherche
Journal of the Association for Consumer Research | Volume 11, Issue 4
2024
Reviewer revue académique
Recherche et Applications Marketing
2021
Journal of Marketing Management
2019
Journal of Business Research
2017
Décisions Marketing
2017
Journal of Consumer Research (JCR)
Advances in Consumer Research (ACR)
Revue de l’Organisation Responsable (ROR)
Revue Française de Gestion (RFG)
European Marketing Academy Conference (EMAC)
Récompenses et honneurs
The Interplay between Consumption and Embodied Discourse during Times of Transition: Catharsis amid Horror and Confusion in Menopause, 2021
Prix de l'innovation pédagogique, 2019
Prix Top Cas Marketing CCMP 2018, 2018
Prix AFM CCMP 2017 de la meilleure étude de cas en marketing, 2017
Coach de l’équipe Audencia pour le Prix l’Oréal Brandstorm, 1ère place française, 3ème place internationale., 2015
Prix de l’innovation pédagogique, Audencia, 2012
Swiss National Science Foundation, bourse de recherche pour une année post doctorale (28 K€), 2010
University of Geneva, “Subside tremplin”, bourse d’excellence pour l’accompagnement des femmes dans une carrière académique (10 K€), 2009